# INFUSE
> Activate demand with marketing campaigns from G2 Buyer Intent.

Canonical page: https://partnerhub.g2.com/integrations/infuse
Marketplace: G2
Last updated: 2025-12-02
Logo: https://assets.partnerfleet.app/b9isvizx5s9h6urvpdld5z0ebm56

## At a glance
- Search by Objective: [Marketing](https://partnerhub.g2.com/t/solutions/marketing), [- Optimize ABM and Campaigns](https://partnerhub.g2.com/t/solutions/marketing/optimize-abm-and-campaigns), [- Identify Market Demand](https://partnerhub.g2.com/t/solutions/marketing/identify-market-demand), [- Strengthen Content Marketing](https://partnerhub.g2.com/t/solutions/marketing/strengthen-content-marketing), [- Attribution and ROI Measurement](https://partnerhub.g2.com/t/solutions/marketing/attribution-and-roi-measurement), [Sales](https://partnerhub.g2.com/t/solutions/sales)
- Integration Type: G2 Buyer Intent
- G2 Plan: Buyer Intent (add-on)
- Website: [infuse.com](https://infuse.com/)

## Call to actions
- [Request a Demo](https://sell.g2.com/request-a-demo?&utm_campaign=partner-hub&utm_content=infuse)

## About
INFUSE is an AI-driven demand engine powered by data, including first-party buying groups, deep intent signals, and exclusive competitor and market intelligence insights. G2 Buyer Intent + INFUSE seamlessly activates your intent data to run marketing programs that identify and engage prospective buying groups. Generate your G2 Buyer Intent API token for INFUSE.Send your API to your INFUSE representative to activate.INFUSE will initiate data matching and verification to ensure seamless integration.INFUSE campaigns will target accounts that have shown significant levels intent on G2.Generate your API token in my.G2.

## Screenshots
- ![Demand measurement dashboard with G2 insights](https://assets.partnerfleet.app/7yfn49yo7sl8kavhazby048g9bqg)

## Features
- **Create dynamic buyer journeys** — Drive demand with personalized content and tactics that are aligned with prospective buying group behaviors and preferences.
- **Activate intent data with campaigns** — INFUSE marketing programs target accounts that have generated a significant level of intent on G2, including visits to your profile, pricing, category, and competitor pages. 
- **Drive data-driven campaign efficiency** — The INFUSE Demand Accelerator platform shows holistic and account level demand intelligence and engagement insights. The combined INFUSE and G2 data gives deeper insight into your target accounts and maximizes campaign outcomes for stronger pipeline impact.

## Permissions
- G2 Buyer Intent  — Push to Partner — Demand Accelerator

## Next steps
- **Already a G2 customer?** — Activate this integration: log in to my.G2 > API Tokens & Apps > Create New Token.
- **Not a G2 Customer yet?** — Talk to a rep today to get access to this integration.
- **Not an INFUSE customer yet?** — Get in touch with someone at INFUSE to schedule a demo.

## Resources
- [INFUSE100 Program](https://g2.infuse.com/infuse100/) — Explore the INFUSE 100 program, which offers nurture-ready prospects to G2 Buyer Intent clients. 
- [Data-Backed Clarity for GTM Planning](https://outlook.infuse.com) — INFUSE Outlook uncovers real buyer signals, content trends, and market intelligence using proprietary Voice of the Buyer and Voice of the Marketer research, as well as thousands of global B2B campaigns.

## Details
- **LinkedIn**: https://www.linkedin.com/company/infuse/
- **Website**: https://infuse.com/

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