# Slack
> Get real-time G2 Buyer Intent and Review alerts to inform in-market account engagement.

Canonical page: https://partnerhub.g2.com/integrations/slack
Marketplace: G2
Last updated: 2026-09-04
Logo: https://assets.partnerfleet.app/zqpsfoe0ux13cak72jm4kvv3vy2y

## At a glance
- Search by Objective: [Marketing](https://partnerhub.g2.com/t/solutions/marketing), [- Identify Market Demand](https://partnerhub.g2.com/t/solutions/marketing/identify-market-demand), [Sales](https://partnerhub.g2.com/t/solutions/sales), [- Prioritize and Automate Sales Engagement](https://partnerhub.g2.com/t/solutions/sales/prioritize-and-automate-sales-engagement), [- Harness Sales Intelligence](https://partnerhub.g2.com/t/solutions/sales/harness-sales-intelligence), [Operations](https://partnerhub.g2.com/t/solutions/operations)
- Integration Type: G2 Buyer Intent, G2 Reviews
- G2 Plan: Starter, Professional, Enterprise, Buyer Intent (add-on)
- Rating: 4.5/5 (39318 reviews)
- Website: [slack.com](https://slack.com/)

## Call to actions
- [Request a Demo](https://sell.g2.com/request-a-demo?&utm_campaign=partner-hub&utm_content=slack)

## About
*Swoosh, tap, tap* A target account just visited your G2 Profile and looked at alternative solutions to your competitor. You’ve got a potential customer.*Swoosh, tap, tap*  Your product has a new G2 review. G2 integrates with Slack, so you can get real-time notifications every time an important action takes place on G2. Customize Buyer Intent and Review channels to get notified when target accounts are actively researching a new solution, or reviewing your and your competitors' products. Customize delivery channels to keep up with activity that is relevant to you.Select an existing Slack channel(s), or create a new one to receive G2 notifications.  Authenticate the integration in my.G2 and customize your notification settings.Specify your ICP for G2 Buyer Intent notifications.Choose the products and score parameters to customize your G2 Review notifications. Explore the Integration Guide to learn more, or activate the integration and Add to Slack in my.G2.

## Screenshots
- ![Slack](https://assets.partnerfleet.app/9hi2kkbany04xdcimrpv106esmqr)
- ![Slack](https://assets.partnerfleet.app/wri508opni4celu1fm0izdbwpqv5)
- ![Slack](https://assets.partnerfleet.app/4orz95vhubpmsqbrktt929wzrgi7)

## Features
- **Get notified when key accounts are in a buying cycle** — Buyer Intent notifications empower you to act fast and engage with prospect or customer accounts when they are researching your products, categories, and competitors on G2. Review notifications alert when you or a competitor receive a review, so you can have relevant context for relationship building.
- **Customize Slack notifications for your role** — Whether the use case is for sales, marketing, customer success, or product, teams can customize and receive Slack messages about the G2 Buyer Intent and Review data that’s relevant. Sales can track prospect accounts' search behavior and competitor reviews. Marketing can monitor a target account list for better targeting and sales alignment.  
- **Engage accounts with relevance, at the right time** — Personalize account engagement based on the interests and research they are committing on G2. Gain insight into the products and competitors prospects are engaging with; build relevant messaging that enables you to connect with buyers while they’re most active in-market.
- **Land expansion and retention opportunities** — Set notifications for customer accounts and receive alerts when they are using G2 to research new solutions for their business or leaving a negative review for your competitor.
- **Leverage the easiest way to operationalize G2 for the entire organization** — If Slack is a tool you rely on, G2 in Slack will fit into your daily workflows with ease. Through a simple activation in my.G2, you’ll start getting access to indispensable data and insights in minutes.

## Permissions
- G2 Reviews — Push — Channels
- G2 Buyer Intent  — Push — Channels

## Next steps
- **Already a G2 customer? ** — Activate this integration: log in to my.G2 > Integrations Hub > Slack.
- **Not a G2 customer yet? ** — Talk to a rep today to get access to this integration.
- **Not a Slack customer yet? ** — Get in touch with someone at Slack to schedule a demo.   

## Resources
- [G2 + Slack is a Must-Have Integration](https://learn.g2.com/g2-slack-integration-for-revenue-teams) — Put G2 Buyer Intent in the hands of your revenue teams with the easiest, quickest way to integrate it with your stack.
- [The Big Book of Intent](https://sell.g2.com/the-big-book-of-intent) — This exhaustive guide on intent data insights is for rookies and seasoned vets alike who want to learn how to target, engage, and convert in-market prospects. 
- [The Anatomy of Reviews](https://learn.g2.com/anatomy-of-reviews) — Learn why customer reviews are important for business strategy and how to maximize review submissions.

## Details
- **Year Founded**: 2009
- **HQ Location**: San Francisco, CA
- **LinkedIn**: https://www.linkedin.com/company/1612748/

## Related partners
- [Salesforce](https://partnerhub.g2.com/integrations/salesforce) — Prioritize sales actions and accelerate deal cycles using data from G2. · Rating: 4.4/5 (25877 reviews) · Logo: https://assets.partnerfleet.app/813r2elkhpruqk3fxupm7fu2x5f4
- [ZoomInfo](https://partnerhub.g2.com/integrations/zoominfo) — Identify, engage, and convert in-market software buyers. · Rating: 4.5/5 (9116 reviews) · Logo: https://assets.partnerfleet.app/quylgd6wq2hjs3lyjh1vngchhhui
- [Dreamdata](https://partnerhub.g2.com/integrations/dreamdata) — Measure G2 Buyer Intent ROI and attribute G2 intent signals to revenue throughout the customer journey. · Rating: 4.7/5 (271 reviews) · Logo: https://assets.partnerfleet.app/4x71uoxsgpw2t9l4ts8re90l59hr
- [Snowflake](https://partnerhub.g2.com/integrations/snowflake) — Streamline data workflows with G2 data in Snowflake. · Rating: 4.6/5 (762 reviews) · Logo: https://assets.partnerfleet.app/26k72fzwi1uub2888erjugo27od1
- [HubSpot](https://partnerhub.g2.com/integrations/hubspot) — Power workflows, lead scoring, and targeted email campaigns with real-time G2 Buyer Intent. · Rating: 4.4/5 (14971 reviews) · Logo: https://assets.partnerfleet.app/srgkqfpspkp4rvidg2k8sywzrybv
- [Marketo](https://partnerhub.g2.com/integrations/marketo) — Get access to real-time Intent signals designed to help fill your pipeline and close deals. · Rating: 4.1/5 (3151 reviews) · Logo: https://assets.partnerfleet.app/550873z76wch3k2kuw1kahytlmiy
- [6sense](https://partnerhub.g2.com/integrations/6sense) — Target high-intent accounts and spend more efficiently with ABM powered by G2 Buyer Intent. · Rating: 4.2/5 (1489 reviews) · Logo: https://assets.partnerfleet.app/7urqr4braqz3v4j8f2ab4nb4xx7h
- [Factors.ai](https://partnerhub.g2.com/integrations/factors-ai) — Measure G2 Buyer Intent ROI and attribute G2 intent signals to revenue throughout the customer journey. · Rating: 4.5/5 (220 reviews) · Logo: https://assets.partnerfleet.app/z6ir0l2ee2fg9038krb7hhfws4h1