G2 Buyer Intent + Dreamdata Integration
- Identify accounts with active intent for your product, category, and competitors on G2
- Connect G2 Buyer Intent signals to opportunity, conversion, and revenue data with Dreamdata’s multi-touch attribution
- Optimize and automate marketing efforts with confidence
The G2 + Dreamdata integration is available for G2 Buyer Intent customers who are also Dreamdata customers.Â
How it Works
G2 Buyer Intent + Dreamdata enables marketers to prove and scale the impact of G2 data at every stage of their funnel.
Through a simple G2 API Token setup, Dreamdata automatically collects and models go-to-market data enabling B2B marketing teams to:
- Visualize every G2 touchpoint in an account's journey with Dreamdata’s Customer Journeys timeline.
- Measure the ROI of your G2 spend and see its impact on pipeline and revenue with account-based, data-driven attribution.
- Use G2 Buyer Intent data to build custom audiences and automatically sync them to LinkedIn and Google Ads.
- Reveal all companies showing high-intent signals across your website, LinkedIn ads, and G2, in order to uncover hidden demand ahead of your competitors.’
Explore the Integration Guide to learn more or get started with the integration in my.G2.
Media
Business Impact
Understand G2’s influence on B2B customer journeys
Track every account-level G2 touchpoint in your B2B customer journeys by seeing when and where G2 signals occur, allowing you to optimize your targeting campaigns and nurture deals down the funnel.
Measure G2’s impact on revenue
Discover the ROI and impact of your G2 investment across every stage of your funnel. Compare its performance against other marketing efforts, from paid campaigns to offline events, so you can optimize your spend and confidently report on results.
Reach prospects before your competitors
Engage high-intent prospects faster by creating precise retargeting audiences from G2 and other intent data sources. Automatically sync these audiences to LinkedIn and Google Ads to connect with them ahead of your competition.
Data Exchange
Data
G2 Buyer Intent
G2 Buyer Intent
Data
Performance Attribution
Performance Attribution
Customer Journeys
Customer Journeys
Audience Hub
Audience Hub
B2B Benchmarks
B2B Benchmarks
Reveal
Reveal
Digital, Revenue, and Content Analytics
Digital, Revenue, and Content Analytics
Next Steps
Already a G2 customer?
Activate this integration: log in to my.G2 > Integrations Hub > Dreamdata.
Not a G2 Customer yet?
Talk to a rep today to get access to this integration.
Not a Dreamdata customer yet?
Get in touch with someone at Dreamdata to schedule a demo.Â
Resources
About the Partner
Quick Links
Details
Year Founded:
2018