G2 Buyer Intent + Gainsight Integration
- Monitor your customers' research activity on G2
- Use customer behaviors and Intent signals as a component of your Customer Health scores
- Empower Customer Success teams to engage at-risk customers or advocates with critical timing
This integration is available to G2 customers who have Gainsight and the G2 CRM Connector for Salesforce. Â
How it Works
Add G2 Buyer Intent and Review data as a fundamental component of Gainsight Customer Health scores. Trigger Customer Health alerts to the applicable Customer Success team through Salesforce Connector when customers are showing relevant behaviors on G2.
- Activate the integration in my.G2.
- Set up actions based on buyer behaviors and Intent signals to send to Gainsight.Â
- Contact your Gainsight CSM to enable this integration in your account.
- Through the Salesforce Connector App, Gainsight Customer Health scores map to Salesforce Accounts.
- Gain a 360-view of each customer account in Salesforce.
Learn more and activate the integration in my.G2.
Media
Business Impact
Identify at-risk accounts
G2 Buyer Intent signals tell you when current customers are evaluating your G2 Profile, Category, Comparisons, and Competitors. Get a Gainsight alert every time your current customers are conducting competitive research on G2 so you can take action.
Capture customer sentiment
Understand and gauge customer satisfaction in real-time. Automatically route your G2 Reviews to Gainsight to identify brand advocates or at-risk accounts as they emerge.
Turn customers into advocates
Are you getting the most out of your best customer relationships? Leverage Gainsight’s highest Customer Health scores to engage your most satisfied customers. Gather more reviews on your G2 profile and foster trust and transparency with new buyers.
Data Exchange
Data
G2 Buyer Intent
G2 Buyer Intent
Data
Gainsight Customer Health scores
Gainsight Customer Health scores
Salesforce CRM Connector - Accounts
Salesforce CRM Connector - Accounts
Next Steps
Already a G2 customer?
To activate this integration, log in to my.G2 > Integrations Hub > Gainsight to get started.
Not a G2 customer yet?
Talk to a rep today to get access to this integration.
Not a Gainsight customer yet?
Get in touch with someone at Gainsight to schedule a demo.
Resources
About the Partner
Details
Year Founded:
2009
HQ Location:
San Francisco, CA