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G2 Buyer Intent + HockeyStack Integration

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  • Find target accounts showing interest in your product, category, and competitors on G2
  • Build out G2 Buyer Intent dashboards to analyze opportunity, conversion, and revenue data with HockeyStack's attribution
  • Optimize and automate your funnel for improved go-to-market action 

The G2 + HockeyStack integration is available for G2 Buyer Intent customers who are also HockeyStack customers. 

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How it Works

Integrate G2 Buyer Intent with HockeyStack to zero in on in-market, high-intent accounts and identify G2's impact on conversions. 

  1. With a single click and a G2 API Key, your G2 account will connect to HockeyStack. 
  2. G2 Buyer Intent properties sync to HockeyStack, including the activity from your active prospect accounts, the pages they browsed on G2, and the categories for which they are showing intent.
  3. Build out an intent dashboard to identify the accounts to target first, and understand the impact of G2 on your pipeline creation and revenue outcomes.

Explore the Integration Guide to learn more or get started with the integration in my.G2.

Data Exchange

Data

G2 Buyer Intent

G2 Buyer Intent

HockeyStack
HockeyStack
Data

Reports

Reports

Dashboards

Dashboards

Next Steps

Not a G2 Customer yet?

Talk to a rep today to get access to this integration.

Already a G2 customer?

Activate this integration: log in to my.G2 > Integrations Hub > HockeyStack.

Not a HockeyStack customer yet?

Get in touch with someone at HockeyStack to schedule a demo.

Resources

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