G2 Buyer Intent + INFUSE Integration
- Dynamically prioritize in-market accountsÂ
- Create turnkey demand activation programs
- Drive demand with personalized content and tactics that convert the buying groupÂ
This integration is available for all G2 Buyer Intent customers who are also INFUSE customers.
How it Works
INFUSE is an AI-driven demand engine powered by data, including first-party buying groups, deep intent signals, and exclusive competitor and market intelligence insights. G2 Buyer Intent + INFUSE seamlessly activates your intent data to run marketing programs that identify and engage prospective buying groups.Â
- Generate your G2 Buyer Intent API token for INFUSE.
- Send your API to your INFUSE representative to activate.
- INFUSE will initiate data matching and verification to ensure seamless integration.
- INFUSE campaigns will target accounts that have shown significant levels intent on G2.
Generate your API token in my.G2.
Media
Business Impact
Create dynamic buyer journeys
Drive demand with personalized content and tactics that are aligned with prospective buying group behaviors and preferences.
Activate intent data with campaigns
INFUSE marketing programs target accounts that have generated a significant level of intent on G2, including visits to your profile, pricing, category, and competitor pages.Â
Drive data-driven campaign efficiency
The INFUSE Demand Accelerator platform shows holistic and account level demand intelligence and engagement insights. The combined INFUSE and G2 data gives deeper insight into your target accounts and maximizes campaign outcomes for stronger pipeline impact.
Data Exchange
Data
G2 Buyer Intent
G2 Buyer Intent
Data
Demand Accelerator
Demand Accelerator
Next Steps
Not a G2 Customer yet?
Talk to a rep today to get access to this integration.
Not an INFUSE customer yet?
Get in touch with someone at INFUSE to schedule a demo.
