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G2 Buyer Intent + Terminus Integration


  • Create and fill dynamic audience segments of G2 Buyer Intent accounts
  • Target accounts showing active interest in your company and products
  • Increase ad performance and low-funnel conversions

​​The Terminus integration is available to all G2 Buyer Intent customers who are also customers of Terminus.

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How it Works

Sync your G2 Buyer Intent and Terminus accounts to create ultra-targeted ABM campaigns in seconds. Never export and import data between G2 and Terminus again.

  1. Simple OAuth setup sends G2 Buyer Intent data to your Terminus account.
  2. Create a campaign(s) in Terminus with G2 Buyer Intent as the "Audience Source".
  3. Automatically target accounts researching you and your competitors.
  4. Activate your campaign and receive new high-intent accounts from Terminus daily. 
  5. Refine messaging specific to your buyer’s journey, and measure your results directly in Terminus.

Explore the Integration Guide to learn more or activate the integration in my.G2.


Business Impact

Build ultra-targeted lists

Use G2 Buyer Intent data to capture companies actively researching you on G2.com, and create campaign messaging that reflects specific Intent signals.

Create ABM campaigns quicker

Populate your Terminus campaigns with G2 Buyer Intent data to automatically add new accounts to your audience segments.

Launch timely campaigns

Get your message in front of prospects when they're actively researching a solution and before your competitors sneak in.

Data Exchange


Buyer Intent

Buyer Intent


Advertising Audiences

Advertising Audiences

Next Steps

Already a G2 customer?

Activate this integration: log in to my.G2 > Integrations Hub > Terminus.

Not a G2 customer yet?

Talk to a rep today to get access to this integration.

Not a Terminus customer yet?

Get in touch with someone at Terminus to schedule a demo.


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